Our Story

We dream of a future where the planet-friendly alternative is a no-brainer for all parents.  

 Cristina, the founder of Bean & Fox with her baby son Theodore

Hi, I’m Cristina, creator of Bean & Fox and mama to baby Theodore. When I was pregnant, I did so much research into all the essentials I would need as a new mum. I wanted something different to what I could find in the big high street stores and as a result spent more hours than I’d like to admit to on Instagram and Pinterest, scouring for inspiration and getting ready for my new arrival. I feel passionate about protecting our planet for future generations and wanted to buy from conscious brands that aligned to my values. As well as finding items that were good for the planet, I didn’t want to compromise on style, especially as I would be sharing my home with these wares for some time to come.. And the idea for Bean & Fox was born!

Bean & Fox is all about helping parents easily make more sustainable choices when buying for their babies, without compromising on style. Our carefully curated collection of baby essentials, gifts and toys will not only fit seamlessly into your home, but are fair trade, sustainably sourced and, wherever possible, made from organic and natural materials. Our brand stemmed from a dream where, if we all take small steps through our purchasing choices, we can collectively make a big difference and secure our beautiful planet for generations to come.


Our values 


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The easy eco alternative

All of our products are carefully sourced from brands whose practices align to our own values. This means yes to using organic materials and water based inks; and no to waste, chemicals and toxins. We are big on supporting independent makers as well as eco-friendly brands that you can’t find in the big high street stores. We always ensure that all of the products we stock have been made ethically and without harmful effects to our planet.

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Slow living with style

We believe in a slower pace of living so only offer high quality, stylish products that are built to last. This means that they can be cherished and passed down to siblings. We have many heirloom pieces that can also be passed down through the generations. All of our brands have been hand selected with our values and the modern parent in mind.

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We're all on a journey

We are humble and know we’re not perfect. We’re on a journey like everyone else to create a more sustainable future for our planet. We’re always striving to improve and minimise the impact that running our business has on the environment. Whether that be through partnering with similar minded businesses or incentivising our customers to make eco-friendly choices. Together we can secure our planet for generations to come.